Project Description:
Motorcycle helmet illustration for the ICON Motosports Headtrip Alliance SSR.
The Goal:
Create a retro-vibed illustration to be applied on a modern motorcycle helmet. Font treatments and its color palette riffed off the popular 60s psychedelic rock posters.
Our Role:
ICON Motosports provided a thorough creative brief letting us know the direction they wanted to go. We sketched tight pencil roughs for their review/approval, then built the vector art based on their supplied 2-D helmet templates. We sent them our digital files and they took it from there, using their product-design wizardry to bring the final 3-D application to life. This project spawned the drag-bike “ICONMOTO” T-shirt with the same colorful swooshes as a backdrop.